Slow down to speed up: Subscribe to The Slowdown

Your weekly dose of marketing strategy that doesn’t make you cringe.

    I love reading your newsletters. I haven’t kept many subscriptions this year — but will definitely be keeping yours! Thank you for your lovely, helpful content.

    Rosalee Lahaie Hera, Baby Sleep Love

    Every Friday…

    I send inspirational essays, actionable ideas and strategic insights that actually help. In other words, I’ll never tell you to just “post 5x a day” or “manifest your way to six-figures, babe.” 

    What will you get?

    Clear thinking for building a business that works even if you’re parenting solo, managing chronic pain or simply refusing to hustle your way to burnout. 

    Marketing is a compounding effort. 

    So even if you’re not in active launch or sales campaign mode, your business still needs consistent marketing so that you can maintain your visibility, stay connected with your customers and keep ‘em moving down ye old sales funnel.  

    But “consistent” doesn’t have to mean posting everyday or chasing every new platform.  

    The Slowdown helps you zoom out and take a holistic approach to your marketing, so you can get clear on your strategy, confident in your actions and actually stay consistent – no matter what’s happening in your life.  

    💌

    Amanda Laird’s newsletter is one of the few I genuinely look forward to opening.

    In every issue:

    • Strategic insights that help you think differently about marketing (not just post more content you hate making) 

    • Simple, actionable ideas you can implement to instantly simplify your marketing – because who has time for another complete overhaul? 

    • Permission to do less when everyone else is telling you to do it all and then some – showing up on TikTok, starting a Substack and writing daily LinkedIn posts 

    • First and exclusive access to workshops, events and offers designed for people who are tired of generic marketing advice 

    • A round-up of all the tabs I’ve kept open on my browser all week long – great reads about online business and culture, case studies from businesses doing it differently and yes, the gif that made me snort-laugh my 3pm iced decaf coffee out my nose 

    Written with love and care directly to the solo, creative-service-based entrepreneurs who’ve been doing their thing for a while now and are burned out on trends, algorithm shifts and bro-cased marketing techniques that leave them feeling ick. 

    Crafted by Amanda Laird, certified growth marketing strategist and strategy veteran with 20+ years of experience creating campaigns, building platforms and brands.

    And a lifetime of being funny on the Internet. 

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